Updated: Mar 27
Helping others build a small business is truly our passion at Stack Strategies Co. A small business can be a "saving grace" for someone who wants to leave their job, retire, change their financial situation, or even change their home life. When we founded Stack Strategies, our business changed our life. It's our mission to show small business owners how they can achieve their own success as well.
We love what we do, and we are so grateful for the opportunity to help other small businesses throughout our journey.
It is no light work to build a business [that is profitable], and additionally, to be in love with everything about your business. You don't have to "love" every part of your business. But, we should be on a mission to love and respect our business. They say, "The more you love your business, the more it will love you back." We couldn't agree more.
Building a business that you love involves finding a balance between your passions and interests. It also requires effort, dedication, and a growth mindset.
Starting a business in a field you are passionate about is not a stroke of luck, but rather a goal that can be accomplished through determination and hard work.
Building a business isn't about "hoping" it will work out. Success can be achieved through dedication and persistence. A growth mindset is required to translate our passion into action. Having a growth mindset is the main way you can love your business better.
Here is some great advice on how to love your business and fuel your passion...
1. Follow your passion. Choose a business idea that aligns with your interests, values, and skills. This will give you the drive and motivation to keep going, even during difficult times. Be crystal clear about your “why”. Write it down, and return back to it whenever you need to.
2. Conduct market research. One of the best ways to build a business you feel confident in is to conduct market research. This means researching businesses similar to yours near you and also researching businesses in other states (to recognize how others do it differently). By identifying what you like about other businesses, and also what you don't like, you can determine a path for your business's product and service structure.
3. Define your unique value proposition and tie it into your brand. What sets your business apart from the competition and why should customers choose your business over others? By doing this, you can build a rapport with your customers and a brand that people remember. Your brand is how customers remember you by what sets you apart and what customers will remember. Ensure that your brand is consistent and accurately reflects your values and mission.
4. Create a business plan. Outline your goals, strategies, and how you plan to achieve them. This will help you stay focused and make informed decisions as you grow your business. A business plan will help you stay focused. Avoid spreading yourself too thin by focusing on your core strengths and outsourcing tasks that are not your expertise.
5. Have a brand style that you can wear. Take your brand to the next level by featuring your logo on wearable gear like t-shirts, polos, and sweatshirts. You can also get some gear for your customers too! Products like these can be ordered on websites like VistaPrint.com!
6. Build a network. Connect with like-minded individuals, join industry groups, and attend events to build relationships and gain knowledge in your field. Surround yourself with the right people: Building a business is a team effort, and the right team can make all the difference. Surround yourself with individuals who share your vision and support your goals.
7. Stay flexible and adaptable. Running a business involves constantly making adjustments and being open to change. Stay open-minded and be prepared to pivot if necessary. Embrace challenges because building a business is not easy, but the challenges you face will help you grow and become stronger. Embrace challenges as opportunities to learn and improve.
8. Have a growth mindset. Embrace challenges, take calculated risks, and continuously strive to improve and grow your business. Be willing to learn and grow. Running a business is a continuous learning process. Be open to new ideas and be willing to PIVOT if necessary.
By following these steps and pursuing your passions, you can build a business that you love and that brings you fulfillment and success. Never give up!
Have a great rest of your month, business owners!