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Celebrating National Small Business Week

celebrating small businesses

Small businesses are essential to our economy. They add character to our communities, create jobs, and contribute to the local economy in ways that big corporations simply can't match. National Small Business Week, from April 28 to May 4, is a time to celebrate these local heroes. Whether you are a small business owner or simply love supporting them, this week is the perfect opportunity to show your appreciation.

Here is a guide to creative ways to celebrate Small Business Week and tips on how everyone can get involved.


small business wins

For Business Owners: Creative Ideas for Celebrating National Small Business Week

Customer Appreciation Event, Promotion or Giveaway: Make your customers feel special with an event or promotion just for them. Or, consider hosting a giveaway where customers sign-up for emails or complete a survey. Encourage new and returning customers to visit by offering exclusive discounts or promotions. Consider creating bundles or "buy one, get one" deals. This is a win-win, as it drives business while rewarding customer loyalty.

Collaborate with Other Local Businesses: Teaming up with nearby businesses can lead to creative cross-promotions. You could organize a "business crawl," where customers visit several businesses to collect stamps and earn a prize, or you could partner with a local restaurant for a special discount night. You could reach out to other small businesses to do a live recording online or ask to be a special guest on their podcast. This could drive new clients to you and the other business, too!

Share Your Story: Your journey as a small business owner is unique, and people want to hear about it. Use this week to share your story on social media,in local newspapers, or through a newsletter. Explain why you started your business, the challenges you've overcome, and what makes your business unique.

Community Service Projects: Give back to the community that supports you. Organize a clean-up day, plant trees, or volunteer at a local charity. Not only does this create positive publicity, but it also strengthens the bond between your business and the community.


grow small businesses

How to Support Small Businesses During National Small Business Week

Shop Local: This is the simplest way to support small businesses. Choose local over big-box stores. Whether it's your morning coffee, a new book, or a gift for a friend, shop from small businesses in your area.

Leave Positive Reviews: If you've had a great experience at a local business, spread the word. Write a positive review on Google, Yelp, or Facebook. Positive reviews boost a business's reputation and encourage others to check it out.

Share on Social Media: Use your social media platforms to give a shout-out to your favorite small businesses. Post photos, tag the businesses, and use relevant hashtags like #ShopSmall or #SmallBusinessWeek. Your post might inspire others to visit those businesses.

Attend Local Events: Look for events during National Small Business Week and attend them. Whether it's a street fair, a pop-up market, or a local business showcase, these events are fun and support the community. You might discover new businesses or make new friends.

Buy Gift Cards: If you're not sure what to buy or you want to support a business from afar, gift cards are a fantastic option. You can give them as gifts or save them for later. Gift cards also help small businesses with immediate cash flow, which is often crucial for their success.


small business digital marketing

How Stack Strategies Can Help You Grow Your Business

If you're a small business owner and you're inspired to grow your business this National Small Business Week, consider reaching out to Stack Strategies. We specialize in helping small businesses with branding, website creation and management, digital tool creation, coaching on business and marketing strategies, and more. Whether you're just starting out or you're looking to grow, our team can provide the guidance and expertise you need to reach the next level.


National Small Business Week is a time to celebrate the hard work, creativity, and resilience of small businesses. Whether you're a business owner looking to engage with your community or a supporter looking for ways to make a difference, there are plenty of options. Get involved, have fun, and show your appreciation for the small businesses that make our communities thrive. And if you're ready to take your business to the next level, Stack Strategies is here to help.


Stack Strategies Co. is an online digital marketing company based in Cleveland, Ohio. Stack Strategies offers a variety of marketing services! You can save time and learn by investing in a session with us to master your marketing strategies. We offer ongoing marketing programs to help our clients keep up on their monthly marketing tasks. SS leads the way in small business marketing by sharing tips and tricks on our Behind the Strategies Marketing Blog. Connect with us on Facebook, Instagram, Pinterest, and Alignable for business-building inspiration. Or contact SS for your next project! Our clients love us and we love them back! Check out our reviews on Facebook, Google and BBB.

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